So you wrote a book. So, what? Does anyone really care?
Today, writing a book simply isn't enough. I can remember when I finished my first memoir . It turned out to be around two hundred and fifty pages right at the time of publication. A week or so later, a proof arrived in the mail and I could not believe it. I had written and published a book! It may have been the first thing that I had seen all the way through in my entire adult life, I was so proud of myself. When I spoke to my father a few weeks later he was a little less ecstatic. "Aren't books kinda going obsolete?" he asked dryly, in his 'call me when you're successful' tone. That was more than ten years ago, and since that time, I have written and published more than twenty books of my own and hundreds for clients across the globe. Looking back, I think his statement was far from the truth, but his tone, perhaps, was spot on. If I had a nickel for all the peo...